Tag Archives: the social web

Meeting Santana


I just connected with Santana on LinkedIn

I couldn’t believe he reached out to me like that — so totally amazing, right?

I mean, its not Carlos Santana, of course — its Henderson Santana

I don’t really actually know Henderson Santana IRL { that’s ‘in real life‘ for those not familiar with internet slangology ;] } — like, we’ve never actually met face-to-face or anything, or even virtually now that I think of it

This makes me pause and wonder a bit …

Am I too friendly on social media? Is it wrong or strange to connect randomly like this in an online and public forum like this ( and other ) social web experience prior to actually knowing a person and how they might influence my personal brand, among other potential ripple effects to my online identity? Do I take my social presence across multiple SM properties too lightly? Do I come across as I too playful and too casual online? Do others perceive me as unprofessional or inappropriate by my accepting a request like this to connect upon a cold and seemingly random invitation sent by a virtual ( and also real ) stranger that lives somewhere in the world on the other side of my computer monitor?

All I know is it frikkin’ Friday y’alL — enough with The Spanish Inquisition here, right? — who cares? — I’m here to have fun, get some rawkin’ creative work done, and to just play and discover the rules through experimental, semi-naïve doing — if Henderson or Carlos or any other of the mere instant acquaintances start to even feel toxic via Social, there’s an amazing click or tap I can access to cut ’em away — or better yet, I could interact a bit and find out what the strange behavior’s all about, when and if it even happens at all

but, up front — I give people the benefit of the doubt for a bit up-front and figure it all out as I go along — why over-stress about this shit, right? — i mean its just Social ;]

some notes about the social web

Smiling Asian woman taking a selfie

our lives changed a lot with the advent of the social web

but the social web alone isn’t the sole force behind the major shift in our cultures and our behaviors as this brand spankin’ new, always-on society of netizens take the social web and add the personal portability of our mobile devices PLUS the embedded camera technologies that make instant photoSharing as easy as peasy-ness and them’s the 3 magic ingredients that made for some major changes in the world { at least in the Americas } the mobile phone also cracked open the world to this sort of constant tower of babble that we’re all exposed to ‘out there’ in the multiverse as well — and you know what i’m talkin’ ’bout here Willis — the aural patina of constant chatter in public places like our big chain convenience stores, malls and other previously semi-polite spaces now fall victim to the ubiquitous right we all now enjoy as carriers of mobile technologies — anyplace, anytime you like you can make a call and unleash the oftentimes mindless detritus of your daily proclivities upon your publicSpace neighbors around you — and, of course, you can snap a selfie or totally lifeStream just about any part of your day, no matter how ultra-trivial it might feel { or actually be } to create those special instaMemories { complete with orange-faded photo filter effects and cutesy captionings }

of course, as a cyberSurrealist, i completely understand some untapped potential for all of this self-oriented social media broadcasting goin’ on in the world all around us

as annoying as it sometimes feels, its interesting to think about our photo-documentiatic obsessions and just how much of our human experience — whether its considered to be an actual reflection of the mirror-life we’re all creating or some sort of simulated performance alter-egotistical manifestation of what we want our lives to be projected as — gets uploaded to the interwebz …

a transitional shift

from a user-centered experience designer’s point of view, and as a self-proclaimed ‘transitional’ { mentally living somewhere between our current, over-mediated lifestyle and the previous all-analog lifestyle that came before the advent of these myriad new technological advances }, its psychologically fascinating to see the show that’s being put on and to understand the subconscious outlet that’s being documented and curated every single day — these communication channels and our usage, whether intentionally used for the purpose of cataloguing the transition or not, totally capture the immense changes we’ve all been dealing with, and the results of our introduction to these new avenues of output and interaction have tremendous and very telling influence over who we really are as a society and what we desire and what we’re becoming

these telecommunication technologies, like drugs and alcohol and other addictive consumer products, reduce our inhibitions and allow us all to behave the way we were born to behave sans our previously semi-polite social standards — walls and windows in the previous social structure remain cracked and broken open and the little Freudian Pandora’s Boxes residing at the core of our psyches have been picked open with all of our interior monsters now unleashed upon the new world of more honest { but unfortunately not nice } human behavior through the stage of our social media we see the performance of our subconscious selves acted out on an hourly basis — we share, we like, we comment with the tips of our sublingua straniera interiori — our inside-out existence technologically augments the subconscious beasts within us all, unless, of course, you’ve figured out a way to get some conscious control over what you so choose to tweet and share and instaPost to these supposedly social broadcast mechanisms

read more at cyberSurreal on tumblr

Social Media Breakfast 15 | CommuniSpace | Watertown MA

Here we go … just a few of the many photos I took while at the SMB15 with Bryan Person, Rachel Happe and Diane Hessan all talking about ‘The Power and Peril of Online Communities’

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Semantics Killed Social Media – Advertising and Marketing Blog – AdPulp.com

Semantics Killed Social Media

PORTLAND — Inside Nemo’s cavernous warehouse space on Southeast Belmont an after work crowd is gathered drinking Mirror Pond, noshing on cheese and talking shop.

Amber Case is here. Uncle Nate is here. Rick Turoczy is here. Everyone’s gathered to learn the answer to this rhetorical question: Who Killed Social Media?


image courtesy of Rick Turoczy

Nemo’s Dave Allen has an answer. Sort of. Allen makes a semantic distinction between “Social Media” and “the Social Web.” He sees Social Media as just another push mechanism for marketers, whereas the Social Web is about life, peoples’ interests and what they’re busy doing day to day. In other words, the Social Web is about us, not them.

Marshall Kirkpatrick, Vice President of Read Write Web is moderating tonight’s panel, which also includes Tony Welch from Hewlett Packard; James Todd of Twine; Matt Savarino of K2 Sports; and action sports industry veteran Lee Crane.

Welch says, “SEO and SEM will be dead in six months,” which provokes several audible guffaws from the audience, for some in the room no doubt make a living by feeding The Google what it wants. But according to Welch, The Google is changing its diet and is increasingly returning results generated from the Social Web. “It’s about reputation management now, so distribute your assets,” warns Welch. In other words, what people say about a brand or a company is equal, if not superior, to what the brand or company says about itself.

Speaking of what people say, Dave Allen is fired up about what people are saying this week in response to radical changes at eMusic. eMusic unilaterally decided to add Sony’s back catalog to its offerings and concurrently altered their pricing structure for the worse. Allen, who helped build eMusic into the indie music source it has become for its 400,000 subscribers, believes the mess eMusic is in could have been avoided entirely if the company had simply taken out an insurance policy in the form of a $55,000/year Community Manager.

Allen mentions that he blogged about the eMusic issue on his Pampelmoose site and also on Social Cache, Nemo’s blog. eMusic’s PR dept. has been in touch as a result. This tidbit raises Kirkpatrick’s eyebrow. Kirkpatrick asks Allen how one can get away with being so outspoken in a business context.

“You must have an opinion,” declares Allen. “Why would I be asked to be on a panel or why would I blog, if I didn’t have anything to say?” Allen adds that generally people don’t take offense because the Social Web gives them a chance and a place to respond.

An audience member steps to the mic and asks,” If Social Media is dead, what’s next?”

Saravino says geolocating is next. He believes that geolocation will be built in to various services and apps and become a common place offering. If he’s correct, we won’t just know what our “friends” are thinking, we’ll know where they’re thinking it.

Saravino adds that while it’s not new, many brands have no mobile Web site. He doesn’t understand why, especially for brands going after a youth market. He says kids aren’t on smart phones, they’re using free flip phones and brands need to be there, where the kids are.

B.F. Skinner quote | thought + modernday ‘new media’ ::..

“The real problem is not whether machines think
but whether men do.”
B.F. Skinner

i found this quote above to be of extreme interest due to some of the DMI readings and the topics from last night’s conversation … Design Seminar 1 readings for this week brought us to the Turing Test ::..

Turing asks us: Can we create a machine with interaction capabilities that would trick us into thinking it is, in fact, human? ::..

yesterday, in class, we discussed new media, technology, social networks, collapse of the Western financial world, lots of good stuff … but in the end we began to identify what exactly we are rewarded for in modern societymachines, computers specifically, allow us to interact without any sense of time or place … we can contribute with immediate expression … anything that comes to mind … little if no filtering involved … no editors { sometimes a moderator }, little-to-no financial deterrents … unmediated thought assault ::..

quality of thought seems to depend upon the actual community or website involved … the plus and minus of free speech … feel the sting … it keeps coming + coming + coming … so many people contributing to the noise or music of this modernday symphony of information ::..

Laura pointed out that its a bit overwhelming … all the people … friends on Facebook, how can you have 200+ ‘friends’? or does it mean something else entirely to be a ‘friend’ in the social media sphere? ::..

so, with computers, in this machine age, we are given speed, ease-of-use, access to more information than ever before … we have the means to communicate at such a rapid pace that the quantity outweighs the quality ::..

the point that i am trying to return to here … one that we settled on in class … is that with this quickened pace + access, the ease with which we can click, contribute, purchase, communicate … with all of our progress … we are encouraged to skip thought, to skip thinking? when asked the question, you cannot blink, just say ‘yes’ … make that decision { click } … buy that product { click } … add your opinion { click } … divert your attention { click } from what might just be something huge + scary + vitally important ::..

click here to think